Beginner's guide to local search

The common solution to combat this is to add unique descriptions at the top of category pages (not the bottom, where content is given less weight by search engines) that describes what types are featured within the category. However, you can find a duplicate content checker quite easily. If you're …

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Lessons I've learned from keyword stuffing

An old SEO trick is to create multiple pages for a given service you offer, but make each version of the page centered on a certain city you want to rank in. Mobile devices have obviously exploded and Google has emphasized the optimizing websites for mobile users. By 2015 mobile …

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The latest trends in mobile search

Stay away from (Flash) splash screens. SEO takes some time. There's no legitimate way around that. But SEO is also not a one-and-done activity. You can't SEO a website and call it good. If you want to stay competitive, then SEO shouldn't stop just because you've started seeing results. It …

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Make bounce rates your centre of attention

It doesn't necessarily have to be paragraphs of content you've paid copywriters to write or invested internal man hours to create - it could simply be a short editorial piece unique to the product. Knowing website referrals can help you identify which link-building strategies are working. If you're going to undertaken …

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