Just focus on providing value to readers, and you'll do fine! Off-Page SEO is made up of everything away from your site that you technically can't control (although, you can influence) and affects how Google sees your page (particularly how authoritative and trustworthy it sees your page). Regular exercise that …

The common solution to combat this is to add unique descriptions at the top of category pages (not the bottom, where content is given less weight by search engines) that describes what types are featured within the category. However, you can find a duplicate content checker quite easily. If you're …

An important aspect of SEO is making your website easy for both users and search engine robots to understand. Search engines have been tailored to predict the intent of customers, which explains why some searches have features such as local 3-packs, featured images or videos and Quick Answers. Understanding the …

Would you rather read 5 articles about one subject, or one or two well thought articles with significant amounts of data or thought process to back them up? Besides voice search and Google's focus on that, more is changing in and for Google. Specifically: a few new technologies and a …